Mental health issues are all too frequent among retired sportspeople, and these are often linked to a loss of identity when their playing career ends. Playonpro’s mission is to ensure that retirement from sports does not mean hanging up your boots. Allowing pros to continue enjoying their sport, sharing special moments with team members, earning from their talent and helping causes around the world.
Our role has been helping Playonpro across the board by promoting awareness of the new brand. We have developed a close relationship with the key team to enable swift responses to their fast-paced and exciting developments. We’re helping with digital and print media pieces to promote the brand.
A big part of the Playonpro approach is to keep their audience of members and supporters informed of events and plans. We’ve been helping to produce a range of comms, digital and traditional, that showcase their experiences and achievements.