Outcomes First Group provides an education that transforms the lives of children, young people, and adults across the UK.
Formed in 2019, the group had recently gone through a successful expansion following a merger and acquisition. As a result, it required new brand visuals and guidelines to harmonise their family of brands, providing design consistency and a blueprint for their continued growth. Competing with other agencies, A Story Called successfully secured the project for their ‘outstanding creativity and understanding of the brief’ as Jo Denye, Marketing Director from Outcomes First group, explains:
“A Story Called just got the brief. They understood us as an organisation, and the creative they came back with was a step ahead of the other design agencies that responded to the pitch. It was clear from the outset that they were going to deliver a great project for us.”