NUS Extra

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Cross media advertising campaign

NUS Extra commissioned us to produce an advertising campaign to increase membership of their ISIC international student card to their 500k audience of the Extra Card.

Multi Channel


The feel good campaign was delivered with a time sensitive offer across a range of media channels to engage directly with the students and ensure the maximum upgrade result.

The Result

Client Feedback

“As the number one student marketing agency we rely on A Story Called to deliver fresh campaigns for every brief – they have never let us down and the results speak for themselves”

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